Objective
Create a brand for the Steinbeck in the Schools program at SJSU and redesign and build a more responsive website with more responsive navigation.
The Steinbeck in the Schools program goal is to provide both teachers and students with free resources to supplement Steinbeck’s novels in educational settings. Throughout Steinbeck’s works, one of the most prevalent themes is that of man’s connection to the environment. I chose to utilize this theme of the environment as a central element of the brand and redesign.
Editor Natalie Wollenweber